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Český rozhlas is the state radio broadcaster in the Czech Republic, broadcasting several radio stations, of which four are available nationally via regular analogue radio, thirteen are broadcasting regionally and a few more can be heard on digital platforms. Yesterday, February 27, it launched a new corporate identity programme across all platforms, developed by Czech design studio Marvil, who also branded the entire republic last year.
At the centre of the new identity is a strong and somewhat abstract R symbol. Where previously all services have all had great freedom to create their own individual logos, the new system is much more cohesive and strict. All networks now use the R symbol with the service name written in AG Book, an Akzidenz Grotesk variant.
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