M-Tel (short for MobilTel) is the largest mobile telecommunications company in Bulgaria. Yesterday, on September 24, it unveiled a new corporate identity, created by Saffron Brand Consultants, who have previously M-Tel Austrian sister company A1.
The new three-dimensional symbol is ribbon tied into an M, that can also be interpreted as water or sound waves. It is launched with a message about a company that is more attentive to the needs of its costumers.
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